No matter if you are a great profit making cafe or restaurant; chances are you want to earn more money. Would you like to increase sales and persuade patrons to upgrade their current order or order multiple items? You can use the below given up selling tricks that works and gives you a tactical edge.
1) The servers should be well trained
All servers should know the importance of up selling and to make sure that they never miss a chance to do that. They go through new information about up selling regularly which can help your restaurant.
2) Find out what increase sales
Be sure to know what factors you should pay attention to while serving. For example, you added a new dessert menu which can be offered or you should focus on selling more expensive drinks.
3) Find out when to up sell
Offering certain things at certain times should help. For example, patrons ordering a meal directly might order appetizers if the server informs about them.
4) Make your Patrons feel special
You do not want that every patron is forced to try out each and every thing. If you want to increase your sales, you need to know about the menu. Each server will need to know exactly what is there in the menu and as per that they should suggest complementing side orders.
5) Do not forget take away
This option can be a good way to increase your sales. Maybe the patrons are too full to eat dessert at that moment, but if you ask they might order and take it home for later.
6) Be Natural
Each patron might be different so same strategies might not work for everyone, treat every patron based on their needs. They come to a restaurant to have fun with their friends and family and not to get a sales pitch! So make it sound natural and be conversational.
7) Get the pairing right
You want to offer beer or wine or suggest it to your patrons, your servers need to know their exact pairing and be sure that they are familiar with it.
8) Even try to down sell
It does not sound like a worthy idea, but it could be! Sometimes you get patrons who do not want to order expensive drinks or food. You can try to explain them about the less expensive alternatives and offer it to them instead of what you initially wanted to sell, still you can add a couple of bucks more to their original bill.
9) Be understated
You do not have to be so obvious that your patrons come to know that you are up selling. Do not try to increase sales of each course. You can increase your chances of up selling even by providing good service.
10) Do not try to be aggressive
No one wants to be pressurized and if you are aggressive you might lose patron and their business. If they ask for suggestions, it is advisable to help them with few options instead of offering every option from the menu. Focus on the relevant options.
Finally, you should be patient with patrons and try to answer their questions so that it will be easier for them to decide on their order. By following these tips, your efforts will pay off and you will be able to increase sales and boost profits.