Have you ever visited and tried a new restaurant? – Of course yes! But what convinces you to try that restaurant? The ambiance? The reviews? The crowd? Either ways, that is not important.
The question of matter is what has you coming to that restaurant on a regular basis? Food, service, ambiance, or may be something else but well technically, that is also not of the prime importance. There might be various reasons for the same, but what actually can be associated with this is how the “MENU” is!
Menu, in a manner is actually your (the restaurant’s) silent salesman! The way menu is prepared, presented, speak volumes about your place. As in traditional business situation, a menu in a restaurant can be a whole business document, which gives an idea to the guest regarding the experience that they will have and also what is the price they ought to pay for that.
As a traditional salesman, it won’t go from patron to patron calling out details, but it will definitely in its own manner promote your offerings in a fashion that is turn the convert the casual try out thing with a staunch loyalty! With a greatly prepared menu, what your patrons will get is full information about the dishes, its description, specials notes/instructions, and finally the price! Presenting that in a manner never seen before would be interesting for the kind of people who seeks novelty on a routine basis.
These days when novelty seeking out going crowd wants something innovative on a routine basis in the restaurant, digitalizing your menu can be a very good initiative on that direction. A well sorted digital menu solution can be quite handy in achieving the financial goals you would have set up for your restaurant.
First published at : Medium.com